T-shirt cannons are one of the most underutilized marketing tools out there. They’re loud and attention-grabbing, and they get your brand in front of a lot of people quickly. But there are a few things you need to know before you start launching off tees like confetti (or tees AND confetti).

First, let’s talk about the benefits of using Air Cannons T-shirt launcher in your marketing efforts:

  • They’re attention-grabbing. There’s nothing quite like the sound of a t-shirt cannon to make people stop and take notice. And once they’ve seen you launch a few shirts into the air, the crowds will be curious to know what your brand is all about.
  • They’re fun. Let’s face it, getting free swag is always a good time. People will associate your brand with positive emotions, which is something you always want to do in marketing.
  • They’re viral. If you can get your t-shirt cannon stunt on video, you’re guaranteed to go viral. And that’s free publicity you can’t buy.

Of course, there are also a few things to keep in mind when using t-shirt cannons:

  • Safety first. Make sure you’re using only our Air Cannons brand T-shirt Launchers. Ours are designed for safety first – only made from steel and aluminum (no plastic or PVC or Lexan). And be sure to follow all of the safety guidelines. Always launch the shirt up at an angle, and have it descend upon the crowd – never launch directly at another person – even as a joke. See more about safety here.  
  • Get permission. Don’t just start launching t-shirts into crowds without permission. Get permission from the venue or event organizer first. 
  • Make it relevant. The t-shirts you launch should be relevant to your brand and target audience. Don’t just launch any old t-shirt.

Here are a few tips for using t-shirt cannons in your marketing:

  • Use them at events. Trade shows, concerts, and sporting games are all great places to use t-shirt cannons. See more in our article, 101 Uses of Your Air Cannon
  • Partner with other brands. Team up with another brand to co-brand some t-shirts and launch them together. You can even rent out your own Air Cannon within your network as another revenue stream.
  • Run a contest. Give away free t-shirts to people who follow you on social media or sign up for your email list. You may even have a contest to give someone the chance to get up in front of the crowd to shoot off shirts. 
  • Get creative. There are endless possibilities when it comes to using t-shirt cannons. So get creative and come up with something unique for your brand.

I hope this article has convinced you to give Air Cannons T-shirt Launchers a try. They’re a powerful and fun marketing tool that can help you get your brand noticed and remembered.

In addition to the benefits mentioned above, t-shirt cannons can also help with your branding:

  • Build brand loyalty. When people get a free t-shirt from your brand, they’re more likely to become loyal customers.
  • Increase brand awareness. Even if people don’t win a t-shirt, they’ll still remember seeing your brand at the event.

So what are you waiting for? Start using t-shirt cannons in your marketing today! Air Cannons T-shirt Launchers are guaranteed to help!